SKÚLI
ANDRÉSSON
Phone: +354 620 0715
Email: skuliandres@gmail.com
PROFESSIONAL SUMMARY
Creative and ambitious Marketing and Production Specialist with over a decade of experience in content creation, marketing campaigns, product development, and video production. I specialize in bridging the gap between marketing strategy, branding, and high-impact content creation. With extensive experience in global project management, I have led interdisciplinary teams and executed large-scale marketing initiatives across diverse markets.
CORE COMPETENCIES & SKILLS
Marketing & Strategy: Branding, Campaign Management, Product Development & Innovation.
Content Production: Video Production (Filming & Editing), Photography, Post-production.
Digital & Social: Social Media Management, Influencer Marketing, Digital Tools.
Project Management: IPMA Level D Certified, Cross-functional Team Leadership.
Technical Tools: Adobe Creative Suite, Meta Business Suite, Asana, Teams Planner.
PROFESSIONAL EXPERIENCE
LANGISJÓR | Marketing Specialist 2025 – Present
Strategy & Execution: Formulate and execute the company’s comprehensive marketing strategy to strengthen brand identity and increase market visibility.
Project Management: Oversee both daily operations and long-term marketing projects, working across interdisciplinary teams.
Product Development: Manage product development and the launch of new product lines in collaboration with production and design teams.
Content Creation: Produce diverse creative assets including videos, photography, and advertisements.
Campaign Management: Design and implement marketing campaigns for key products and services.
External Relations: Manage partnerships with influencers, designers, suppliers, and advertising agencies.
Analytics: Analyze campaign performance and utilize data to optimize results and maximize ROI.
REYKJAVÍK UNIVERSITY (HR) | Marketing Specialist & Content Producer 2019 – 2024
Production: Managed the full production cycle of advertisements, campaigns, and promotional material, including pre-production, filming, photography, and post-production.
Social Media: Developed social media strategy, oversaw content creation, and managed distribution across all major university channels.
Internal & External Marketing: Participated in broader internal and external marketing initiatives for the university to drive enrollment and brand awareness.
ÖSSUR | Global Marketing Specialist / Content Creator 2017 – 2019
Global Campaigns: Worked within the international marketing team, contributing to high-level global marketing campaigns.
Full-Stack Production: Served as producer, concept developer, cameraman, and editor, ensuring content was successfully distributed across channels.
International Experience: Traveled extensively internationally, gaining significant experience in diverse facets of global marketing.
RÚV (The Icelandic National Broadcasting Service) | Producer, Editor & Director 2011 – 2024 (Intermittent)
Broadcast Operations: Started as a news editor and advanced to Producer/Director, managing live television news broadcasts.
High-Performance Environment: Thrived in a fast-paced, high-pressure broadcast environment requiring precision and speed.
ADDITIONAL EXPERIENCE
ARCTIC PROJECT | Co-Owner 2014 – 2016
Owned and operated a production company specializing in the creation of marketing materials, advertisements, and promotional content.
RVK STUDIOS | Video Editor 2013 – 2015
LAZYTOWN PRODUCTIONS | Asset Coordinator 2012 – 2013
EDUCATION & CERTIFICATIONS
IPMA Level D – Certified Project Management Reykjavík University | 2022
APME Project Management Reykjavík University | 2021 – 2022
Diploma in Technical Department The Icelandic Film School | 2010 – 2012
Social Sciences and Sports Track Menntaskólinn á Egilsstöðum (Junior College) | 2004 – 2008
EARLY CAREER HIGHLIGHTS
(Prior to 2010)
Football Coach: Leadership and youth development.
Support Representative: Personal assistance and care.
Entertainment: Experience in stage performance, acting, and event entertainment.